Ralph Lauren: the architect of style and luxury

Ralph Lauren

Diseñador de moda que revolucionó el concepto de lujo y estilo.

Ralph Lauren is a renowned fashion designer who revolutionized the concept of luxury and style. From humble beginnings, Lauren built a global empire that started with a tie line in 1967 and evolved into a comprehensive lifestyle brand offering clothing, accessories, fragrances, and home décor. His label—synonymous with timeless elegance and sophistication—redefined American fashion. Globally recognized for his contributions to design and his influence on fashion culture, Lauren is a true visionary whose legacy transcends trends and stands as a pillar of the industry.

The man behind the fashion empire

Born on October 14, 1939, in New York City, Ralph Lauren—originally Ralph Lifshitz—grew up in a working-class Jewish family of Belarusian immigrants. His early life was far removed from the world of luxury, but he developed a strong sense of personal style from a young age. After a brief stint in the army and time working as a sales assistant, he introduced his own line of neckties, which broke traditional design norms with wider cuts and bold patterns.

That boldness paid off. His first collection under the name Polo Ralph Lauren quickly gained attention in high-end department stores like Bloomingdale’s. By the 1970s, his brand was synonymous with aspirational American elegance—a blend of Ivy League prep, old-money refinement, and cinematic flair.

A lifestyle beyond fashion

What set Ralph Lauren apart was not just his design talent but his ability to sell a lifestyle. He expanded the brand into menswear, womenswear, children’s clothing, fragrances, and even home furnishings. The Polo emblem became an icon of prestige and classic taste. His marketing campaigns depicted scenes of country clubs, vintage cars, and equestrian luxury—stories as much as clothes.

Lauren also played a key role in bringing fashion to film, famously designing costumes for movies like The Great Gatsby (1974), where his vision for timeless, elevated Americana was perfectly showcased.

Legacy and impact

Ralph Lauren’s empire, now a multibillion-dollar company, is one of the few fashion houses that has remained independent and true to its original identity. He served as CEO until 2015 and continues to be the chief creative officer. In 2010, he was awarded the Chevalier de la Légion d’Honneur by France and has received numerous accolades for both his fashion influence and philanthropic work, including cancer research, arts funding, and humanitarian causes.

An enduring symbol of elegance

Ralph Lauren is more than a designer—he is a cultural force. His brand has defined an aesthetic that blends luxury with accessibility, fantasy with familiarity. From Fifth Avenue to global runways, his vision endures as a gold standard in fashion and branding. With a career spanning over five decades, Lauren remains the architect of a uniquely American dream, crafted in cashmere, cotton, and class.